EXPLORE ALTERNATIVES

Increased profitability is available simply by taking advantage of the tools already on hand. Ensure all of your internal resources have been reviewed, approached and exhausted as an alternative to spending valuable time and money on sources that produce minimal results.


Alternative Auction Lanes

APPRAISALS

100% Deal Attached
  • Store Performance
  • Current Need
  • Market Days Supply, Past Sales, Comparables
Increased profit, inventory mix, reduced administrative burden, and more time on revenue-generating transactions are all ways appraisals can be a useful tool.

SERVICE

80% Deal Attached
  • Appraise 80%+
  • Soft Approach
  • Customer Packet with KBB, CarFax, Check
No other area of a dealership sees the same volume of vehicles as service. Every vehicle handled by fixed ops is an opportunity to evaluate a potential acquisition to fill the inventory pipeline.

CUSTOMER BASE

90% Deal Attached
  • CRM Campaigns
  • Equity Mining
  • Buy List Matches
  • Exchange and Replace Payment Programs
A dealership has all of the information it needs — sales and service history, contact information, DMS data, and more — to initiate a conversation proactively with a customer regarding a trade-in for an upgrade.

ALTERNATIVE AUCTION LANE 1:
TRADE APPRAISALS

Have you compared vehicle quality, cost, and profit to what you have running through your internal trade appraisal lane?


Increase Revenue With the 10-Car Rule


ALTERNATIVE AUCTION LANE 2:
SERVICE APPRAISALS

The service lane provides far better insight into vehicle quality and maintenance history than any external auction.


Service Lane 3% Rule


ALTERNATIVE AUCTION LANE 3:
CUSTOMER BASE

Many dealers think of customers as just that: customers. Top-performing dealers think of their customers as strategic partners.


Equity Mining

The closed sale rate for leads identified through data mining
The average number of additional vehicle sales per month through data mining
The rate of calls resulting in appointments made from leads generated through data mining (compared to 25 percent for other lead sources)
Download Auction Lanes: CRM LEARN MORE

TIME WELL SPENT

Would it make sense to exhaust your appraisal, service, and customer base lanes before anyone goes shopping?


A Change in Habits Can Result in Great Numbers

Let us show you how to get the most out of your lanes.

LEARN HOW