Results
In the second quarter of 2020, Auffenberg Chevrolet Buick GMC posted the following:
Despite a temporary shutdown due to COVID-19, Pannett's focus on streamlining his store's sales process delivered significant increases in unit sales and total profits. He attributes his success to time-tested sales techniques and having the right tools and support.
"The DMS is great, and the CRM is great, but it all comes down to the basics," he says. "Garbage in, garbage out, and if you're not using the tools that are in front of you to help produce results, shame on you. At the end of the day, it comes down to my sales manager and me making sure we inspect what we expect."
With DealerSocket's acquisition of Auto/Mate, Pannett looks forward to the new features and improved integrations that will come as a result. "Between the sales floor, the customers, to finance and the actual delivery, I would say that putting these two systems together definitely brings it all together. It's already created a smoother, more professional experience for everyone."