Leading customer experience platform BirdEye today announced its partnership with DealerSocket, Inc., a leading provider of innovative software for the automotive industry. With this new integration, auto dealers using DealerSocket will be able to automatically send review requests to their customers after a transaction.
The automotive industry is becoming increasingly competitive. When choosing a dealership to visit, most customers (59%) consider the dealership’s reputation the most important factor (2017 SalesFuel AudienceSCAN Survey) — more important than its selection of vehicles, price flexibility, and proximity to work and home (SalesFuel). Without authentic customer reviews, it is difficult for an auto dealer to establish the strong online reputation required to win new customers.
With the BirdEye integration, automotive dealers can now automatically ask every customer for a review after a sale or service. Connected to the DealerSocket platform, BirdEye automatically sends new review requests via email or SMS based on the preferences set within the BirdEye dashboard. Dealers can set the timing, branding and content of review requests to get new reviews and improve ratings on sites like Google, Facebook and Cars.com without adding any extra work to their day.
“We’re thrilled to partner with DealerSocket to help auto dealers improve online visibility, build customer trust, and get more customers,” said David Tulkin, Director of Business Development at BirdEye. “We share DealerSocket’s mission to help automotive dealers gain a deeper understanding of their customers and use these insights to manage and grow their business.”
About BirdEye
BirdEye is a SaaS platform that reimagines the way customer feedback is used to acquire and retain connected customers by closing the loop between reputation marketing and customer experience. BirdEye enables businesses to get new reviews and captures existing customer sentiment from review sites, social media, Net Promoter Scores, and support cases in real-time. BirdEye converts all feedback into actionable insights so businesses can engage in every step of the customer journey, establish a positive online presence, and benchmark performance across locations and against competitors. BirdEye platform is trusted by 25,000+ businesses and prominent F1000 enterprises. BirdEye was founded in 2012 by Google, Yahoo, Amazon alumni and backed by Silicon Valley who’s who including Trinity Ventures, Salesforce founder Marc Benioff and Yahoo co-founder Jerry Yang. Learn more at BirdEye.com.
DealerSocket Announces Significant Investment in their Inventory+ Software and Will Announce 8 Major Enhancements at NADA
The company has doubled its engineering team to fuel innovation in their inventory management software solution
DALLAS, TX, December 3, 2018 – DealerSocket, Inc., a leading provider of innovative software for the automotive industry, today announced the company has invested millions of additional dollars in its Inventory management solution over the past several months. The company has doubled its Inventory+ team members this year who are working exclusively on developing new and improved functionality for their Inventory+ software product. DealerSocket is creating enhanced features that will fundamentally improve the ease and profitability for dealers to acquire, source, merchandise and sell vehicles.
“DealerSocket’s strategy for Inventory+ has always been focused on creating a best-in-class software product that increases a dealership’s profitability. Utilizing machine learning that will soon offer dealers insights unavailable anywhere else, our Inventory+ software provides dealerships a robust inventory management solution that helps them buy and sell vehicles with the highest potential profit as its goal,” said Sejal Pietrzak, president and CEO of DealerSocket. “By providing dealers up-to-date analytics and insights, Inventory+ gives our customers the full picture of the lifecycle of a vehicle in their inventory so they can create strategies and make decisions that lead to profitable sales of vehicles sold off their lots. DealerSocket has been making major enhancements and piloting the release of valuable new functionality that is beyond anything available in the market. We cannot wait to share this with the industry at NADA in January.”
Dealers often spend a significant amount of time searching for, appraising, and merchandising vehicles. The investments from DealerSocket make it easier for dealers to manage inventory and maximize their profits in a single lot or across multiple rooftops, using powerful tools and insights to help make the best decisions for their business.
“Inventory+ was designed from day one to maximize profits and not just increase sales velocity. While our competitors are just now tailoring their software to do this, our Inventory+ software has always helped our customers increase and maximize the profit of their inventory,” said Brad Perry, chief product officer of DealerSocket. “As margin compression continues in the industry, DealerSocket’s Inventory+ software helps dealers optimize their inventory with the right vehicles for the dealership and customer profile.”
While many of these enhancements are available in pilot stages, the 8 enhancements will be made available to all Inventory+ customers in Q1 2019. DealerSocket will demonstrate the enhancements made to its Inventory+ software at the NADA Conference from January 25 – 27 in San Francisco, CA.
Automotive Industry Veteran Steve Anenen Appointed to DealerSocket’s Board of Directors
Former CEO of CDK Global brings more than 25 years of automotive experience to the board
DALLAS, TX, November 12, 2018 – Longtime automotive industry leader and former President and CEO of CDK Global, Steve Anenen, has been appointed to the DealerSocket board of directors. He joins a DealerSocket board that has added industry expertise in 2018 as the company continues to focus on driving the future of automotive with innovative software.
Anenen served for more than 25 years at CDK Global, formerly the ADP Dealer Services Group, where he previously led the Dealer Services division and grew revenues to more than $2 billion. When ADP spun off CDK Global into a stand-alone company, Anenen was appointed CEO, leading the company’s Initial Public Offering, expansion and growth until 2016 when he retired.
“Steve deeply understands the automotive industry, auto dealers, and the importance of software in helping grow their business,” said Sejal Pietrzak, president and CEO of DealerSocket. “Steve will play an integral role on our board as we continue to innovate and launch best-in-class software. He will also be a valuable strategic advisor on our long-term growth strategy.”
Earlier this year, DealerSocket announced the appointment of former General Motors executive, and current Chief Operating Officer of WPP’s Global Team Blue (which manages marketing for Ford Motor Company), Kim Brink to their board of directors. The appointment of Anenen further bolsters the expertise and industry knowledge on DealerSocket’s board.
“DealerSocket’s mission to drive the future of automotive, along with its incredible growth, success, and dedicated executive team made the decision to join the company’s board of directors an easy one,” said Anenen. “I have been extremely impressed with DealerSocket’s software and customer-centric approach, and I’m looking forward to offering strategic insights and guidance as DealerSocket continues to innovate with their software and provide superior service that helps dealerships grow their business.”
DealerSocket Wins Two Awards at the Industry Summit
Company wins two Dealer Choice Awards for equity mining and inventory software
DALLAS, TX, October 22, 2018 – DealerSocket, Inc. won two awards at the Auto Dealer Monthly Industry Summit in Orlando. The company won two platinum ADP Dealer Choice Awards for its Revenue Radar equity mining and its Inventory+ software.
“These awards are especially meaningful because they reflect the way auto dealers feel about our products, and it’s terrific to see our investments in our software support the needs of our dealers,” said Sejal Pietrzak, president and CEO of DealerSocket. “DealerSocket strives to have the best products in the industry, and we do so by applying a customer-centric approach. Thank you to all of the customers that voted for DealerSocket."
DealerSocket’s Revenue Radar identifies customers who have favorable equity in their current vehicle. Using eleven different database queries, called Radars, sales and service opportunities are highlighted in DealerSocket’s product so that a dealership can maximize their marketing efforts to reach and attract customers.
DealerSocket’s Inventory+ is an award-winning suite of data enabled tools that help dealers improve workflows, save time, and maximize profits. Throughout the lifecycle of a vehicle on the lot, Inventory+ provides opportunities for dealers to maximize the value of their inventory through appraisals, pricing, merchandising, features, and add-ons.
For the Dealer Choice Awards, each voter was tasked with entering a write-in vote for their choice in at least five of 34 categories. Voters scored their vendors, suppliers, and finance sources on quality, value, customer service, and whether they would recommend the company to another dealer.
DealerSocket Hits Major Milestone of 100 Million Vehicles Sold Through Its Software
For more than 17 years, dealers have trusted DealerSocket’s software to help them sell more vehicles
DALLAS, TX, October 1, 2018 – DealerSocket, Inc., a leading provider of innovative software for the automotive industry, recently announced that more than 100 million vehicles have now been sold through the company’s software platforms. For the last 17 years, between DealerSocket’s Customer Relationship Management (CRM) software and the company’s Dealer Management System (DMS for independent dealers), the company has supported dealers in selling more than 100 million vehicles through its software platforms.
“The most significant aspect of this milestone is that it represents success for our customers. DealerSocket has helped facilitate 100 million sales, and we’re excited to make an even bigger impact in the future.” said Sejal Pietrzak, president and chief executive officer of DealerSocket. “For the past 17 years, our customers have relied on us to be their trusted advisor and partner working with them to achieve their goals. DealerSocket’s software continues to help our dealers reach more customers and sell more vehicles, as evidenced by this important milestone.”
Throughout DealerSocket’s 17-year history, the company has remained focused on serving its customers with innovative software that helps dealers sell more vehicles and grow their business. Starting with its co-founders Jonathan Ord and Brad Perry working out of their garage, DealerSocket has grown to multiple offices and more than 1,000 employees. DealerSocket’s software started with one product (CRM), and now offers an integrated suite of products for automotive dealers including its comprehensive CRM platform including desking and service, websites and digital marketing (DealerFire), digital retail (Precise Price), equity mining (Revenue Radar), inventory management (Inventory+), and its dealer management system for the independent market (iDMS).
“DealerSocket has always been focused on helping dealers succeed in a rapidly-changing industry,” said Brad Perry, DealerSocket’s co-founder and chief product officer. “The way customers interact with dealerships has evolved significantly in the last 17 years, and I’m proud of how DealerSocket continues to innovate and enhance our software products to meet the needs of our customers.”
DealerSocket Launches Engine 6, the Newest Version of Its Popular DealerFire Product
Initially launched for Independent dealers, new version boasts ease of use and functionality that enables dealers to build great websites to attract more customers
IRVING, TX, September 21, 2018 – DealerSocket, a leading provider of innovative software for the automotive industry, today announced the launch of its next generation DealerFire website product called Engine 6. This newest version of the company’s popular DealerFire websites is initially being launched for independent and Buy Here Pay Here automotive dealers. With Engine 6, DealerSocket simplifies the design and upkeep of a dealer’s website and empowers dealers with easy to use website functionality at their fingertips to be able to manage lead-generating content real-time, in order to create better websites that attract more customers to their dealership.
“We speak with so many independent dealers who spend a disproportionate amount of time making changes to their site or paying technical resources to do it for them,” said Brad Perry, co-founder and chief product officer of DealerSocket. “DealerSocket wanted to make the design and implementation as easy as possible for our customers. Engine 6 is our way of taking something traditionally complex and expensive and making it simple yet powerful.”
The new features in DealerFire’s Engine 6 upgrade include:
“I wanted a website backend tool that I was capable of changing,” said Dink Davis, owner of iDrive 1 Motorcars. “I can change videos, a sales person’s picture, and the data all myself. It was important to me that I could do that without having to get on a support line and wait for somebody to get back to me later, as was the case in some of the other companies’ sites that we had tried. I can do the editing and work myself with DealerSocket’s Engine 6, and that was really fun.”
About DealerSocket
DealerSocket is a leading provider of software for the automotive industry, offering a suite of seamlessly integrated products to help dealers sell and service vehicles more profitably, while improving their customers’ experience. DealerSocket’s suite of products includes advanced Customer Relationship Management (CRM), innovative Digital Marketing and Websites, robust Vehicle Inventory Management, insightful Analytics Reporting, and solutions to streamline dealer operations such as Desking, Credit Reporting, Compliance, and a Dealer Management System (DMS) for dealers of all sizes. DealerSocket employs nearly 1,000 team members serving more than 8,000 dealerships. For more information,
visit DealerSocket.com or follow us on Twitter, LinkedIn, and Facebook.
Contact
DealerSocket
Patrick Mendoza, 469-828-6325
[email protected]
DealerSocket Announces Appointment of Gary Ito as Chief Financial Officer
Financial executive brings 30 years of experience across multiple software and technology companies
IRVING, TX, September 7, 2018 – DealerSocket, a leading provider of innovative software for the automotive industry, today announced the appointment of Gary Ito as chief financial officer. Ito brings three decades of financial and accounting experience to DealerSocket.
"Gary’s extensive background and proven track record will be incredibly valuable to our company's success," said Sejal Pietrzak, president and CEO of DealerSocket. "His experience at several growing software companies, where he was instrumental in providing the finance vision, strategy, and leadership, will be a huge asset to DealerSocket as we continue to grow and further our mission to drive the future of automotive."
Over the course of his 30-year career, Ito has worked at several global software and technology organizations, including both public companies and private equity-owned companies. Most recently, he was the chief financial officer of Outmatch, a predictive analytics software organization focused on helping companies hire better talent and develop their employees. Prior to Outmatch, he led finance and operations at SAP Ariba and was also the CFO of Quadrem. Ito began his career at Nortel where he held a variety of finance and management positions in both North America and Asia for over 18 years.
"DealerSocket is the industry leader in innovative software, and I'm excited to join such a strong and growing company," said Ito. "DealerSocket has a customer-centric approach, and I look forward to working closely with our high-performing, talented team."
Ito will lead DealerSocket's finance and accounting teams focused on driving revenue growth and expansion. He will also lead the vendor management organization and expand the company’s partnerships through the DealerSocket Certified Partner Program. Ito will also work closely with the leadership team to identify new revenue opportunities, including leading the company's mergers and acquisitions.
Contact
DealerSocket
Patrick Mendoza, 469-828-6325
[email protected]
DealerSocket Partners with Boys & Girls Club of the South Coast Area
Software engineers build bikes for more than a dozen San Clemente children
SAN CLEMENTE, CA August 20, 2018 – During DealerSocket’s annual summit of software engineers and product developers, the company’s San Clemente-based team took a break from developing industry-leading automotive software to focus their collective brainpower on a different kind of building. More than fifty members of DealerSocket’s team partnered with Build-A-Bike to build new bicycles for children of the Boys & Girls Club of the South Coast Area (BGCSCA).
“Seeing the smiles on all the kids’ faces when they received their new bike was an amazing feeling,” said Greg Reynolds, chief technology officer of DealerSocket and the leader of the summit. “We love to give back to the community where DealerSocket is based and calls home. There was no better way to cap off our summit than by working together as a team to help the children of the South Coast area.”
Each child earned their bike through a full summer of participation and great behavior in BGCSCA’s summer camp. BGCSCA CEO Terry Hughes, who accompanied the children, worked with the DealerSocket team to surprise the kids with their bikes.
“We cannot thank DealerSocket enough for their generosity and the engineer-built bicycles,” said Hughes. “Nothing brings a smile to a child’s face more than the fun and excitement of having a new bicycle. It’s been a joy to see the fun the kids have been having on their new bikes, and that is all because of DealerSocket.”
About DealerSocket
DealerSocket is a leading provider of software for the automotive industry, offering a suite of seamlessly integrated products to help dealers sell and service vehicles more profitably, while improving their customers’ experience. DealerSocket’s suite of products includes advanced Customer Relationship Management (CRM), innovative Digital Marketing and Websites, robust Vehicle Inventory Management, insightful Analytics Reporting, and solutions to streamline dealer operations such as Desking, Credit Reporting, Compliance, and a Dealer Management System (DMS) for dealers of all sizes. DealerSocket employs more than 1,000 team members serving 300,000 active users at nearly 10,000 dealerships. Visit DealerSocket.com or follow us on Twitter, LinkedIn, and Facebook for more information.
Contact
DealerSocket
Patrick Mendoza, 469-828-6325
[email protected]
Former General Motors Executive Kim Brink Joins DealerSocket Board of Directors
Brink brings more than two decades of experience with General Motors, NASCAR, and Ford Motor Company
DALLAS, TX, August 15, 2018 – DealerSocket, a leading provider of innovative software for the automotive industry, today announced the appointment of Kim Brink, former executive at General Motors and current global chief operating officer at Global Team Blue (GTB), the dedicated group of agencies responsible for the Ford Motor Company account, to its board of directors.
“We welcome Kim’s deep understanding of the automotive industry, her strategic mindset, and her rich marketing expertise,” said Sejal Pietrzak, president and CEO of DealerSocket. “We look forward to leveraging Kim’s unique strategic perspectives and insights about partnering with automotive dealerships and original equipment manufacturers (OEMs). She will bring significant value to DealerSocket, our board, and to our customers.”
Brink began her career at General Motors (GM) where she led the repositioning of both the Chevrolet and Cadillac brands. After more than twenty years at GM, Brink left to lead marketing for NASCAR before becoming the global chief operating officer of GTB. Brink has championed multiple award-winning creative platforms and was recognized by Automotive News in 2016 as one of 100 Leading Women in the Auto Industry.
“DealerSocket is focused on supporting dealerships with an integrated suite of software to simplify the experience of selling and servicing vehicles,” said Brink. “I look forward to utilizing my automotive and marketing experience to help DealerSocket continue to serve the automotive industry and help dealerships focus on the next generation customer experience, grow, and succeed.”
About DealerSocket
DealerSocket is a leading provider of software for the automotive industry, offering a suite of seamlessly integrated products to help dealers sell and service vehicles more profitably, while improving their customers’ experience. DealerSocket’s suite of products includes advanced Customer Relationship Management (CRM), innovative Digital Marketing and Websites, robust Vehicle Inventory Management, insightful Analytics Reporting, and solutions to streamline dealer operations such as Desking, Credit Reporting, Compliance, and a Dealer Management System (DMS) for dealers of all sizes. DealerSocket employs more than 1,000 team members serving 300,000 active users at nearly 10,000 dealerships. Visit DealerSocket.com or follow us on Twitter, LinkedIn, and Facebook for more information.
Contact
DealerSocket
Patrick Mendoza, 469-828-6325
[email protected]
DealerSocket and AutoZoom Announce New Product Integration
The integration allows buy-here, pay-here dealers to access AutoZoom directly within iDMS, saving time during the deal structuring process.
San Clemente, CA – June 19, 2018 DealerSocket, a leading provider of innovative software for auto dealers, today announced a new product integration of the company’s iDMS with AutoZoom, an underwriting technology that creates custom scoring models with maximum flexibility in structuring used-car deals. The integration saves buy-here, pay-here (BHPH) auto dealers time, while offering direct access to a platform leveraging 50 years of underwriting data.
“I grew up in the BHPH business where my family’s dealerships have, to date, originated in excess of 200,000 used-car deals with subprime credit buyers,” said Scott Carlson, founder and CEO of AutoZoom. “AutoZoom’s integration with iDMS unlocks some incredible advantages for dealer users. Our system helps BHPH dealers pinpoint profitable deals they might have otherwise declined, reduce early repos, and find the sweet spot for maximum profits on every transaction.”
The AutoZoom / iDMS integration will:
“This integration was highly requested among our dealers. BHPH dealers of all sizes will benefit from matching the right creditworthiness with the right deal structure, all without ever leaving iDMS,” said Blaine Morgan, senior product manager at DealerSocket.
About AutoZoom
AutoZoom is the only online risk-management SaaS in America today that incorporates both
BHPH analytics and custom-fit scoring models built uniquely for franchised and independent used-car financing dealerships. Underwriters armed with a dealership’s very own custom-fit AutoZoom scoring model will improve their ability to identify and turn down career credit abusers. Also, with the dealer’s confidence and without involving the dealer or upper management in every deal, underwriters are better equipped to offer financing options to the majority of applicants while dealing with each customer’s limited financial resources and instability factors. Underwriters are able to skillfully increase sales by extending attractive credit offers to those qualified applicants desiring to pay minimal down payments on higher-priced vehicles. For more information, visit https://autozoom.com/dealersocket.
About DealerSocket
DealerSocket is a leading provider of software for the automotive industry, offering a suite of seamlessly integrated products to help dealers sell and service vehicles more profitably, while improving their customers’ experience. DealerSocket’s suite of products includes advanced Customer Relationship Management (CRM), innovative Digital Marketing and Websites, robust Vehicle Inventory Management, insightful Analytics Reporting, and solutions to streamline dealer operations such as Desking, Credit Reporting, Compliance, and a Dealer Management System (DMS) for dealers of all sizes. DealerSocket employs more than 1,000 team members serving 300,000 active users at nearly 10,000 dealerships. For more information, visit DealerSocket.com or follow the company on Twitter, LinkedIn and Facebook.
Contact:
Patrick Mendoza
[email protected]
469-828-6325
DealerSocket to Display Enhanced Auto Retail Technologies at NADA
SAN CLEMENTE, Calif., Mar. 20, 2018 – DealerSocket, a leading provider of technology solutions for the automotive retail industry, today announced a number of improvements for its automotive retail technologies, including dealership CRM, sales, inventory and pricing. These will be on display at the 2018 National Automobile Dealers Association (NADA) Convention & Expo, Booth #2759C, March 22-25 in Las Vegas.
DealerSocket retail technology announcements include:
“Working in the ever-changing auto industry means making continuous improvement a top priority, and at DealerSocket, we’re always looking for ways to enhance our retail tools,” said Matt Redden, Chief Marketing and Sales Officer, DealerSocket. “With car buying and servicing processes in mind, our latest updates were purposefully designed to help dealerships identify and act on more opportunities, providing a more streamlined customer experience.”
Absolute Sourcing: Optimize inventory strategies to increase sales all on one screen
DealerSocket Inventory+, a suite of data-enabled inventory management and appraisal tools, helps dealerships and dealer groups maximize the value of their inventory investments.
With the addition of Absolute Sourcing, Inventory+ dealers can view ideal inventory needs and efficiently identify sources to meet those inventory needs. Absolute Sourcing provides the ability to locate inventory not only from auctions but from participating group stores and missed appraisals all on a single page, creating a faster, more effective strategy for stocking inventory.
Benefits include:
Ping Scoring: Prioritize leads quickly with data-backed scoring system
Revenue Radar by DealerSocket now offers Ping Scoring capabilities, allowing dealers to prioritize equity mining activities based on a data-focused ranking system. As dealership time and resources are limited, Ping Scoring lists potential customers with a number from one to 10, where 10 represents the highest propensity of customer likelihood for buying or servicing a vehicle.
In fact, if dealerships act on the top 25% of DealerSocket CRM website pings (or notifications), they are 70% more likely to close on a sale. With Ping Scoring, the highest scored pings are placed into automated follow up campaigns, so opportunities are less likely to be missed. Ping Scoring ratings are determined using:
CBC: Complete integration with DealerSocket improves credit and compliance processes
Fully integrated with CBC, DealerSocket streamlines credit check and compliance needs across multiple platforms, covering credit pre-qualifications, fraud prevention and automated data reporting, to reduce redundancies for faster, more reliable processes. New features include the following:
Precise Price™ digital retailing capabilities now available for leasing options
Precise Price, a transparent and accurate digital retailing tool from DealerSocket that allows customers to initiate the pricing structure of a deal on a dealer’s website, is available for purchase and leasing options. Designed to promote customer confidence, Precise Price covers potential cost influencers, such as:
Precise Price integrates with dealership CRM platforms, creating more efficient sales processes by shortening the in-store desking time. The software is set up to work in real time and enables dealers to improve gross profit, buyer confidence and customer satisfaction.
DealerSocket expands customer search integration with new features for GM dealers
Already equipped with the dealer customer data exchange, which allows GM dealers to view customer information updates directly from the manufacturer, DealerSocket CRM is expanding its features to cover the following:
Blackbird™ reaches 100,000 users and the praise continues after 18 months
Blackbird, the latest software and interface of DealerSocket’s integrated CRM platform, offers a more intuitive workflow with improved features, such as customizable homepage options, updated search functionality, usability and more complete customer record keeping.
With nearly 2,500 customers and 100,000 users now using Blackbird, DealerSocket is releasing its performance statistics, showcasing improvements in response times for various sales and service workflow actions on the latest version of the platform. On average, page response time has been reduced by 80 percent for workflows, including for the following CRM actions:
“The best thing about Blackbird is the search functionality,” said Frank Fardette, General Sales Manager, Atlantic Honda of Atlantic Auto Group. “I can look up anything, whether it’s customer information or inventory – in one global search area – and the information I need is there.”
To learn more about DealerSocket’s new technologies or to schedule a product demo at NADA, stop by Booth #2759C or visit us online.
DealerSocket Announces the Hire of New President and CEO Sejal Pietrzak; Jonathan Ord, Founder, Continues as Strategic Investor and Board Member
Company poised to continue its growth trajectory with focus on delivering exceptional customer experience
SAN CLEMENTE, Calif., Aug. 29, 2017 – DealerSocket, the leading provider of technology platforms for the automotive industry, announced today that Sejal Pietrzak has joined the company as its new President and Chief Executive Officer. Jonathan Ord, who is the company’s co-founder and has been its CEO for the past 16 years, will remain a strategic investor and active on the company’s board of directors. Pietrzak has extensive experience leading teams across multiple functions within a successful software company throughout the past 12 years at ACTIVE Network, the premier global marketplace for activities and an industry-leading provider of intelligence solutions, where she was most recently its Chief Administrative Officer.
“I am particularly excited to support Sejal and DealerSocket’s leadership as a continuing investor and board member,” said outgoing CEO and DealerSocket founder Jonathan Ord, who will remain active on the company’s Board of Directors and continues as a significant investor. “My interactions with Sejal have made it abundantly clear to me that she is the right CEO moving forward, as DealerSocket continues to scale and innovate,” Ord said. “She has the skills, experience, and passion to continue to grow the company and serve our customers for years to come.”
Pietrzak is committed to applying her deep knowledge of software and her significant leadership experience to DealerSocket, where she plans to continue growth, operational excellence, and maintain the company’s commitment to more than 11,000 dealership customers. “I am very excited to be joining DealerSocket,” she said. “Jonathan and the DealerSocket team have built a strong foundation and tremendous company culture that values people, customers, and technology. I look forward to continuing DealerSocket’s solid growth trajectory with its industry leading software to empower our dealership customers.”
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Before joining ACTIVE Network, Pietrzak held leadership positions at Wells Fargo & Co. and the U.S. Chamber of Commerce, and she was a strategy consultant at the Boston Consulting Group. During her tenure at ACTIVE, Pietrzak worked across all aspects of the software company globally, leading high-functioning teams and driving deep understanding of and responsiveness to customers’ needs and experiences.
Pietrzak looks forward to continued growth at DealerSocket. “I begin my tenure with a company that is in a position of strength,” Pietrzak said. “By staying true to DealerSocket’s high standards and commitment to customer success, I’m confident we will continue to deliver significant value to our customers and win new opportunities in the market.”