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Independent Dealership Management

Where sophistication meets simplicity, DealerSocket CRM is a one-stop sales and marketing solution for independent and BHPH dealers. Robust and reliable tools keep you competitive and help you reach full profit potential. And we deliver it all with a level of customer service that’s unmatched in the independent market.

Not an independent dealer?  Click here to learn more about CRM for all dealerships.

Maximize your profitability with tools built for independent and BHPH dealers:

Lead Management

Never miss a lead! Our CRM helps you increase your closing rate by allowing you to track, manage, and follow up on your leads as quickly as they come in.

Mobile Sales

Speed up the deal process with fast and intuitive mobile capabilities. Our native app reduces the sales cycle time and improves the customer experience.


Text customers and within your independent and BHPH dealership with SocketTalk, our fully integrated texting and internal messaging tool. Track communications to keep your data safe and your stores compliant.

Personalized Campaigns

Communicate with your customers based on how they interact with you online. Our CRM uses click behavior to enroll customers in short, targeted campaigns based on their area of interest. Customers receive automated, personalized messages, saving your staff valuable time.

Equity Mining

Your database contains valuable customer intelligence that can drive sales. Our equity mining solution, RevenueRadar TM, makes sense of your customer data and turns insight into action for your sales, service, and marketing teams.

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We felt there were too many people walking through our door that were slipping through the cracks. The CRM has been instrumental in capturing the individuals that walk through our door."

Pete Smith

General Manager, Bob Smith Toyota

"Because the system is so cost-efficient for an Independent dealer and having the support of Eric [Implementation team] on this program made things so much easier and streamlined."

Michael Goltce

General Manager, Beverly Hills Auto Group

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