DealerSocket Announces New President and CEO

DealerSocket Announces the Hire of New President and CEO Sejal Pietrzak; Jonathan Ord, Founder, Continues as Strategic Investor and Board Member
Company poised to continue its growth trajectory with focus on delivering exceptional customer experience

SAN CLEMENTE, Calif., Aug. 29, 2017 - DealerSocket, the leading provider of technology platforms for the automotive industry, announced today that Sejal Pietrzak ...

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DealerSocket Becomes Approved Vendor for Mazda Digital Certified Program

SAN CLEMENTE, Calif., Aug. 25, 2017 - DealerSocket today announced the company has been approved as a certified digital vendor under the Mazda Digital Certified Program. Through the new program, Mazda dealerships can partner with OEM-authorized, best-in-class website and digital marketing solution providers to enhance their digital presence and provide a higher quality shopping experience for customers.

Beginni ...

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DealerSocket is now GM iMR Turnkey Approved

SAN CLEMENTE, Calif., June 7, 2017 - General Motors dealerships can now use GM in-Market Retail (iMR) advertising funds for the most powerful customer management technologies in the market, DealerSocket CRM and DealerSocket equity mining tool Revenue Radar. Both existing and future GM DealerSocket CRM customers are now eligible for reimbursement using their iMR funds.

& ...

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DealerSocket Continues Customer Service Leadership

DealerSocket Continues Customer Service Leadership with Simplified Support and Real-Time Technology Monitoring

SAN CLEMENTE, Calif., Jan. 29, 2017 - DealerSocket, continuing its leadership in customer service, today announced a real-time, technology-driven customer service model to drive greater profitability for its 11,000+ dealership customers through better utilization of DealerSocket tools. The ann ...

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DealerSocket Launches Precise Price

DealerSocket Launches Precise PriceRetailing Tool, Putting Customers at Center of Deal
Online vehicle pricing tool syncs to salesroom for faster, seamless desking

SAN CLEMENTE, Calif., Jan. 28, 2017 - DealerSocket, the automotive retail industry’s leading integrated technology platform, today announced the launch of its Pr ...

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Four Technology Advances to Streamline Automotive Retail

DealerSocket to Introduce Four Technology Advances at NADA to Streamline Automotive Retail

SAN CLEMENTE, Calif., Jan. 24, 2017 - DealerSocket, the automotive retail industry’s leading integrated technology platform developer, will be displaying new technologies that improve dealership sales processes at the upcoming National Automobile Dealers Association ( ...

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DealerSocket Advancing Automotive Retail

DealerSocket User Summit Provides Forum for Advancing Automotive Retail

Technology Introductions Announced Along With Release of Dealership Action Report

SAN ANTONIO, Oct. 5, 2016 - DealerSocket, the automotive retail industry’s leading integrated technology platform, is currently hosting its annual User Summit, which takes place ...

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Integrated Phone Technology Boosts Productivity

Today, it’s common to see people facedown in their phones, texting instead of making a call. Nearly 40 percent of U.S. households don’t even have a landline anymore. When it comes to customer service in particular, people dread calling a company because they know a less-than-enjoyable experience stuck in an automated IVR system awaits.

Given these observations, and with Generation Z fast approaching the vehicle-purchasing age, you might think talking on the phone soon ...

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DealerSocket Announces Sponsorship of Star Olympic Athlete

DealerSocket Announces Sponsorship of Star Olympic Athlete

Leading auto tech provider helps pave the way to Rio for U.S. Olympian

SAN CLEMENTE, Calif., July 22, 2016 - DealerSocket, provider of the leading automotive dealership technology platform, has announced its sponsorship of Casey Patterson, 2016 U.S. Olympian in beach volleyball. The sponsorship will help see Patterson to the Summer Games in Rio de Janeiro, Brazil, where he will kick off his quest for Olympic ...

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DealerSocket integrates with ProPay payment processing

DealerSocket integrates with ProPay to expand Independent dealers' payment processing options

Participating dealers will benefit from lower rates and real-time account setup so they can start taking payments immediately.

SAN CLEMENTE, Calif., June 23, 2016 -- DealerSocket's FEX DMS has added to Independent dealers' payment processing options by fully integrating with ProPay's LenderPay platform, a leading credit processing platform for complete, end-to-e ...

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DealerSocket Readies Its Most Ambitious Booth, Product Enhancements, and More for NADA 2016

SAN CLEMENTE, Calif., March 24, 2016 – DealerSocket, a leading technology platform provider for automotive dealerships nationwide, has put together its most ambitious booth presence and lineup of product launches, feature enhancements, guest speaker, and market insights to date for the National Automobile Dealers Association (NADA) Convention & Expo. NADA’s latest convention takes place March 31 through April 3 at the Las Vegas Convention Center.


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Aggressive expansion drives hiring, opportunity at DealerSocket

  • Major acquisitions and organic growth fuel expansion of capabilities and expertise
  • Dealership customer base grew by 67 percent year-over-year in 2015
  • Employee count increased 136 percent in 2015; 24 percent increase is projected in 2016
  • Unprecedented launches will drive short- and long-term growth t ...

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GoMoto Teams up with David Maus Volkswagen South and Dealersocket to Offer Consumers a State-of-the-Art Digital In-Dealership Car Shopping Experience

Philadelphia, PA - October 19th, 2015 - GoMoto, a leading provider of Hardware and SaaS services, that enables consumers to interact with state-of-the-art car shopping HUBs within the dealership, today announced it has partnered with David Maus Volkswagen South a Berkshire Hathaway Automotive Certified Dealership

Todd Marcelle CEO commented: "GoMoto is excited to be writing another chapter in our history with one of the most progress ...

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DealerSocket Named Preferred Website Provider For Jaguar Land Rover

DealerSocket, a leading technology provider for automotive dealerships nationwide, has been selected as one of three preferred website providers for Jaguar Land Rover. DealerSocket will provide websites and digital marketing solutions for Jaguar and Land Rover dealerships with its DealerFire product offering.

DealerFire, which was acquired by DealerSocket in January, was already a preferred provider in programs for Toyota and Volkswagen for websites and digital marketing. In addit ...

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DealerSocket Inc. to Acquire Inventory+ from Dealertrack®

Expands product line and gives customers more ways to boost efficiency and profitability

DealerSocket Inc. and Dealertrack Technologies, Inc. (NASDAQ: TRAK) today announced that they have entered into a definitive agreement under which DealerSocket will acquire Dealertrack's Inventory+ business an all-cash transaction for approximately $55 million.

Under the terms of the agreement, Dealertrack's Inventory+ suite of inventory management solutions, including its A ...

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DealerSocket to Acquire AutoStar Solutions

SAN CLEMENTE, Calif.-May 5, 2015-DealerSocket today announced it has acquired AutoStar Solutions, a comprehensive automotive dealer management system (DMS) for Buy Here Pay Here (BHPH) and User Car Dealers. "AutoStar Solutions delivers extreme value and expertise to the Buy Here Pay Here and User Car retailers," said Jonathan Ord, CEO of DealerSocket. "The people at AutoStar are passionate about the used car retailing world. Together, our goal is to equip BHPH dealers wi ...

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DealerSocket Partners With MyDealerLot

SAN CLEMENTE, Calif.-April 21, 2015-DealerSocket is proud to announce a new integration with MyDealerLot (MDL). MDL is the retail auto industry's leader in the application of Radio Frequency Identification (RFID) technologies for Automated Guest Recognition and Vehicle Tracking.

This integration enhances the customer experience within the sales and service departments. Strategically alerting the sales and service staff that a customer has arrived and allowing them the ...

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DealerSocket Acquires FEX DMS

SAN CLEMENTE, Calif.-February 26, 2015-DealerSocket today announced the acquisition of FEX DMS, a powerful automotive dealer management system (DMS) for Independent dealers.

Established in 2001, FEX DMS is the first and only fully integrated, web-based automotive DMS that includes an integrated loan-servicing platform designed exclusively for Independent dealers.

"FEX DMS has established proven solutions that are simple, powerful, and affordable for Independent ...

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DealerSocket Acquires DealerFire

SAN CLEMENTE, Calif.-January 19, 2015-DealerSocket today announced the acquisition of DealerFire, an award winning and leading provider of custom automotive websites and digital marketing.

Established in 1999, DealerFire has led the way in providing custom automotive website solutions from large automotive dealer groups to independent dealers; supplying dealerships with extensive automotive websites, mobile applications, content marketing, and search engine marketing (SEM) ...

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RevenueRadar is Certified For General Motors New Equity Mining Initiative

RevenueRadar, powered by DealerSocket, is officially certified and now a featured partner for General Motors' new Equity-Mining Initiative. Today, GM announced to their entire field organization and all 4,300 GM dealers about the opportunity to use powerful equity-mining tools like DealerSocket's RevenueRadar. GM dealers are given incentive bonuses for those who participate in their Equity-Mining Initiative by December 31, 2014.

"DealerSocket is excited to expand our p ...

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MarketPlace Loyalty Promotes Service Retention

DealerSocket is introducing a new product that promotes service retention during F&I and service opportunities. MarketPlace Loyalty is a pre-paid maintenance product linked with executable strategies through email, phone, and direct mail reminder campaigns all from DealerSocket CRM.

Over 65% of customers that purchase a new/used vehicle never return to the dealership for service. MarketPlace Loyalty grants dealerships more opportunities to promote multiple service packages, du ...

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DealerSocket Reveals New Products During User Summit 2014

SAN CLEMENTE, Calif., June 11, 2014 -- DealerSocket has finally "pulled the curtain" to unveil a slew of new products, upgrades, and part 2 to their successful We Are Automotive campaign at their 5th Annual User Summit.

Narrated by Ed Justice Jr., CEO of Justice Brothers Inc., We Are Automotive: Part 2 visually illustrates what an automobile symbolizes to its owner and how technology has evolved the automotive industry through data accumula ...

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CEO Jonathan Ord Wins Entrepreneur of The Year Award

EY announces CEO Jonathan Ord of DealerSocket is Entrepreneur of The YearTM 2014 Award Winner in Orange County

SAN CLEMENTE, Calif., June 5, 2014 -- Ernst & Young (EY) today announced that CEO Jonathan Ord of DealerSocket is EY Entrepreneur Of The YearTM 2014 Award in Orange County. The awards program recognizes entrepreneurs who demonstrate excellence and extraordinary success in such areas as innovation, fina ...

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DealerSocket Announces User Summit 2014 Is Sold Out

SAN CLEMENTE, Calif., June 4, 2014 -- DealerSocket's 5th Annual User Summit in San Diego at the Hard Rock Hotel from June 10-12, 2014 has officially sold out. DealerSocket's User Summit has exponentially grown nearly 80% every year since its first event back in 2009. Because of the substantial growth over the past five years, DealerSocket has had to arrange extra accommodations for the dramatic increase.

User Summit attendees range from large auto groups ...

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DealerSocket Inc. enters into strategic partnership with Vista Equity Partners

DealerSocket Inc. enters into strategic partnership with Vista Equity Partners

Partnership to Accelerate DealerSocket's Growth and Product Plans

SAN CLEMENTE, CA (May 13, 2014) ---- DealerSocket Inc. ("DealerSocket"), a leading provider of software-as-a-service ("SaaS") enterprise relationship management solutions for the Retail and Independent Automotive industries, announced today i ...

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Reduce Internet Lead Response Time With Lead Launch

DealerSocket is excited to announce the newest addition to the innovative Call Management tool, Lead Launch. Designed to reduce response time from when a dealer receives an internet-lead from a customer, Lead Launch strategically converts internet-leads with phone numbers into phone-ups and puts the dealership in contact with the customer right away.

DealerSocket's Call Management portal immediately converts these internet-leads into an audio recording and then places a phone ...

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DealerSocket Partners With FEX DMS

SAN CLEMENTE, Calif., April 10, 2014 -- DealerSocket is proud to announce a new integration with Finance Express (FEX) DMS. In an effort to meet our mutual customer demands, we have made it even easier for dealers to manage and communicate with their customers.

Through this integration, DealerSocket now accepts a nightly customer file from FEX DMS which allows dealers to easily schedule automated processes such as vehicle buy back, happy birthday, and anniversary follow-u ...

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DealerSocket Partnering With DMEautomotive

SAN CLEMENTE, Calif., April 8, 2014 -- DealerSocket is providing seamless and secure connectivity for our users through our partnership with DMEautomotive. "I am very pleased to announce this partnership. Our users will hugely benefit from a secure and seamless connection with DMEautomotive's call center and scheduling services," said Jonathan Ord, CEO of DealerSocket.

This partnership with DMEautomotive gives our users direct integration with DMEautomotive&# ...

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DealerSocket Partnering With String Auto Integration

SAN CLEMENTE, Calif., March 18, 2014 -- DealerSocket has made revenue opportunities for dealerships even easier through the announcement of our latest addition to DealerSocket's Certified Partners (DCP) Program, String Automotive. Now, clients of DealerSocket who also use String's business intelligence platform, the Dealer Positioning System, will have near real-time access to new insight about their CRM leads.

Through this partnership, DealerSocket will now instan ...

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Customer Search Integration for all GM Dealer Users

DealerSocket CRM Introduces Customer Search Integration for all GM Dealer Users

General Motors provides dealers a more comprehensive view of their customers through CRM

  Leading auto dealer CRM, DealerSocket (, is proud to announce its integration with prominent auto manufacturer, General Motors, through the Dealer Customer Data Exchange (DCDE). DCDE, or the GM Dealer Customer Sear ...

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Power to DealerSocket Desking

Leading auto dealer CRM, DealerSocket, is pleased to announce enhancements to its Desking tool.

"We're excited to bring an update to a tool for increased Desking performance that allows our customers to adjust their payment compare forms according to their dealer specifications." said Matthew Redden, Executive VP of Sales and Marketing for DealerSocket.

Enhancements made to DealerSocket's robust Desking ...

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DealerSocket Software Receives Multiple Awards at NADA 2014

SAN CLEMENTE, Calif., January 28, 2014 -- Leading auto dealer software and CRM, DealerSocket ( received the Driving Sales Dealer Satisfaction Award for "Highest Rated Sales CRM of 2013" and the Driving Sales "Top Rated ILM of 2013" as well as the "2014 Automotive Website Award for CRM Superstar" at the National Auto Dealer Association Convention, (NADA), held January 24-27, 2014 in New Orleans, Louisiana.

"It meant a lot to be t ...

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ADAM DMS teams up with DealerSocket

SAN CLEMENTE, Calif., Jan. 21, 2014 -- DealerSocket, leading automotive software company, is pleased to announce its integration with ADAM Dealer Management System. The software company has made necessary steps to ensure that the DMS's efficiency lines up with the standards of the DealerSocket Certified Partners program (DCP). The synergetic cooperation allows the CRM to take advantage of revised API processes to consolidate the dual customer base. The newly forged partnership ...

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DealerSocket Unveils New Booth, New Products at NADA

Leading automotive software provider, DealerSocket, is bringing new excitement to NADA (National Automobile Dealers Association) 2014. Kicking off Jan. 24 - 27, the event will be held at the New Orleans Ernest N. Morial Convention Center in New Orleans. The DealerSocket staff will deliver users, partners and shoppers a true brand experience that the company prides itself on. Attendees will have the opportunity to see new products, get a look at the General Motors Data Integration demo ...

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DealerSocket Integrates with RAPID! Response

DealerSocket Now Integrating with Development Systems Group, Inc. RAPID! Response for Processing Auto Dealer Leads

Leading auto dealer CRM, DealerSocket (, is happy to announce they have integrated with Development Systems Group, Inc. (DMT) RAPID! Response for processing dealership leads on behalf of the DealerSocket user. RAPID! Response sends out the first response to online leads, ensuring the lead is not lost. Leads are then s ...

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Audi of America Endorses DealerSocket's Auto CRM and ILM Solutions

Leading luxury automaker to leverage technology provider's tools to improve customer experience and stimulate sales.

Leading auto dealer CRM, DealerSocket (, is proud to continue its 4-year integration with Audi as its CRM and ILM solution of choice-with over 30 percent of the network already onboard. This strategic partnership bridges the gap between dealers' CRMs and Audi's corporate digital assets and data, empowering d ...

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Enterprise Dashboard Reporting - Finalist for Most Innovative Dealership Solution of 2013

Enterprise Dashboard Reporting selected by dealers as DrivingSales Innovation Cup Award finalist; Enterprise Dashboard Reporting to be presented on stage at DrivingSales Executive Summit

DealerSocket's Enterprise Dashboard Reporting has been named a finalist for the DrivingSales Innovation Cup Award for the Most Innovative Dealership Solution of 2013. Enterprise ...

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Fourth Annual DealerSocket User Summit Almost Sold Out

Company is encouraging customers to save their space to learn, improve, connect and recharge before it's too late

Leading auto dealer CRM, DealerSocket (, is pleased to announce that its Fourth Annual User Summit being held from September 12-14 at the Ritz-Carlton, Laguna Niguel in Dana Point, California, is almost sold out. DealerSocket customers should visit usersu ...

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DealerSocket Launches Smart Reply

Leading auto dealer CRM, DealerSocket (, is pleased to announce the launch of Smart Reply. This solution allows dealerships to send intelligent emails to customers with concise and accurate content tailored to their specific vehicle interests. "We're really fired up about launching Smart Reply because this technology surpasses traditional CRM solutions that simply send a text heavy email with little imagery that oftentimes doesn't contain the actual information ...

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Leading Automotive CRM DealerSocket CEO Jonathan Ord Nominated as Ernst & Young Entrepreneur of the Year

DealerSocket Congratulates This Year's Winners

San Clemente, CA June 7, 2013 - Leading auto dealer CRM DealerSocket ( would like to thank everyone from the Ernst & Young Entrepreneur Of The Year program for including Jonathan Ord, DealerSocket co-founder and CEO, in the running for one of the world's most prestigious entrepreneurial business awards. Jonathan and the DealerSocket team would also like to take this opportun ...

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DealerSocket Launches DealerSocket for Independent and Buy Here Pay Here Dealers

DealerSocket's CRM Solutions Now Designed for Used Car Auto Dealerships

San Clemente, CA June 5, 2013 - Leading auto dealer CRM, DealerSocket (, is pleased to announce the launch of DealerSocket for Independent and Buy Here Pay Here Dealers. With more than a decade of experience and higher than 90% customer-retention rate, DealerSocket now caters to independent dealers.

"As an independently owned company, we value th ...

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DealerSocket Ready with Highly Anticipated Advanced Data-Mining Tool

DealerSocket Ready with Highly Anticipated Advanced Data-Mining Tool

DealerSocket Ready to Release RevenueRadar, an Advanced Database-Mining Tool that Seamlessly Integrates with DealerSocket CRM and Every Major DMS

San Clemente, CA May 2, 2013 - Leading auto dealer CRM, DealerSocket (, is excited to announce the release of the highly anticipated RevenueRadar (, an advanced dealership database-mining ...

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DealerSocket Integrating with Quorum's XSellerator DMS

DealerSocket CRM Announces Partnership and Integration with Quorum's XSellerator DMS

San Clemente, CA April 25, 2013 - Leading auto dealer CRM, DealerSocket (, is pleased to partner and integrate with Quorum Information Technologies. DealerSocket now offers a complete, two-way integration with Quorum's XSellerator Data Management System (DMS). DealerSocket users who utilize Quorum are now able to electronical ...

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DealerSocket Goes Live With New Web Presence

DealerSocket Revamps Website and Social Media Campaign

San Clemente, CA March 12, 2013 - Leading auto dealer CRM DealerSocket ( is pleased to announce their newly redesigned website is currently live to the public.

The site features a sleek, seamless viewing experience with natural navigation that is pleasing to the eye. Built with responsive technology, adapts to fit any viewing device, including tablets, ...

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DealerSocket Gets Boost from NADA 2013 Buzz

San Clemente, CA Feb. 26, 2013 - Leading auto dealer CRM, DealerSocket (, is excited by the overwhelming positive atmosphere at the 2013 National Auto Dealer Association Convention (NADA), held Feb. 8 - 11 in Orlando, FL.

"Our booth was constantly at capacity, and we are grateful for the opportunity to show dealers how our software can empower their businesses," said Matt Redden, DealerSocket executive vice president of sales and marketing. ...

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